Post Tagged with: "viral marketing"

Group Buying Models: Finding the Sweet Spot

Group Buying Models: Finding the Sweet Spot

0 etailblog / March 29, 2012 9:56 am

Any profile of a group buying website details both the positives and the negatives of utilizing the method. On the one hand, you have to offer a deep enough discount to attract a sufficient number of customers. On the other [...]

How to Recreate the Luxury Brand Experience Online

How to Recreate the Luxury Brand Experience Online

0 etailblog / January 13, 2012 4:37 pm

Many of today’s top luxury brands are delivering an online experience focused on reminding shoppers of why they love the brand in the first place. The good news for luxury brands, even in today’s economy, is that most wealthy Americans [...]

Sweepstakes Deliver Facebook Likes, but how to Engage between Contests?

Sweepstakes Deliver Facebook Likes, but how to Engage between Contests?

2 Kelly Hushin / August 23, 2011 3:05 pm

By Carolee Sherwood Special to The eTail Blog So your brand has figured out that you can grab fans and followers by the hundreds (and often by the thousands) through running sweepstakes. Now what? Consumers “Like” Sweepstakes After keeping a [...]

5 Ways to Get Your Message Re-Tweeted

5 Ways to Get Your Message Re-Tweeted

1 Kelly Hushin / June 6, 2011 10:55 am

by Melissa Fiorenza Special to the eTail Blog “New summer collection!” “30% off sale!” “Buy one, get one free!” Whatever your news-worthy message, you’d prefer it to grace monitors for more than just a couple minutes before disappearing into Twitter purgatory, [...]

Tips and Tricks – what do you think?

0 Kelly Hushin / June 5, 2011 11:54 am

In case you hadn’t noticed, we’ve been getting some really great contributions from companies in the ecommerce/digital media space over the last few weeks. Turns out (no big surprise) that the technology folks of this business really know their stuff! [...]

‘Practicological’ Strategies for Successful Social Commerce

‘Practicological’ Strategies for Successful Social Commerce

0 Kelly Hushin / May 2, 2011 11:27 am

by Martin Newman Special to the eTail Blog By my reckoning, social media has been all the rage for the last three years. Yet the abiding question on everyone’s minds still is how to monetize the social space. Getting right [...]

Win a $20 Starbucks card for the easiest thing you’ll do all day

0 Kelly Hushin / February 23, 2011 11:55 am

As you may already know, we love comments on our blog and even more than that, we love subscribers. So we’re giving a big thank you via Starbucks for subscribing to our blog updates! Every 50th subscriber to the eTail [...]

Has mobile made feedback instantaneous? And do retailers like it?

Has mobile made feedback instantaneous? And do retailers like it?

0 Kelly Hushin / November 2, 2010 2:49 pm

As part of their Survey on the Spot mobile application, On the Spot Systems, a mobile systems provider based in Boston, recently rolled out a custom-branded and designed survey tailored for salons and spas. With this app, iPhone users can [...]

Andrew Koven, Steve Madden, says mobile is all about speed and efficiency – customers demand it and you need to deliver

0 Kelly Hushin / October 26, 2010 5:43 pm

This morning, Andrew Koven, President, e-Commerce and Customer Experience, Steve Madden, got a very excited phone call this morning from his mobile partner who was gushing that they “broke 10 percent.” It was early. Andrew wasn’t quite awake yet. “What [...]

Gilt Groupe’s Alexandra Wilson on challenges and the future of Gilt

0 Kelly Hushin / July 29, 2010 2:07 pm

It didn’t take long for luxury online retailer, Gilt Groupe, to grow into the mega-shopping destination it is today. It grew so quickly because its founders, Alexandra Wilkes Wilson and Alexis Maybank, were committed to bringing the exclusive New York City sample [...]