By Neel Grover, Special to the eTail Blog It’s true – thank goodness: we are slowly inching toward a healthier economy. Recent surveys such as one conducted by the University of Michigan indicate an uptick in consumer spending alongside consumer [...]
Hautelook, the flash sale site for high fashion and luxury items at a discounted price, was recently bought by Nordstrom, a company that clearly believes in the power of Hautelook’s online brand. Hautelook recently won an eTail Best-in-Class award for [...]
New ecommerce venture, Little Black Bag (LBB), derives inspiration from a Japanese retail sensation that surprisingly, is seldom heard of, nor practiced stateside. In Japan, Fukubukuro is easily as well-known and well-anticipated a retail holiday as Black Friday is in [...]
Peter Stringer, Director, Interactive Media, has helped the Boston Celtics basketball team grow its Facebook fan base to nearly 5.6 million people. That’s a lot of online fans. But how does he and the rest of the interactive team at [...]
While the luxury space certainly has some digital standouts (think Burberry, Ralph Lauren), many luxury retailers have been historically reluctant to adopt online initiatives for fear of compromising a prestigious brand image. The idea of making everything so available and transparent to everyone turns [...]
by Peter Stringer Special to the eTail Blog Ten years after the terrorist attacks of 9/11, a lot has changed in our world. Perhaps the biggest difference in American life that separates 2001 from 2011 is the proliferation of information [...]
For too long, we’ve been thinking about how to turn conversations into conversions. It’s time to start thinking about how to turn conversions into conversations. So says Amy Lanigan, VP Client Strategy, Fluid. During a presentation at eTail Boston, Amy [...]
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