It’s officially been one week since coming back from a jam-packed eTail week, where retailers and solution providers alike were abuzz with conversation about where the world of multichannel retail is going. From email marketing to PPC optimization to customer [...]
By David Brussin Special to the eTail Blog If you didn’t catch Part I of this two-part post, click here to read about key strategies to improve conversion such as testing for seamless purchase flow, content targeting, geo-targeting and customizing content [...]
Lots of happenings these past few weeks in the e-commerce universe. In case you missed anything, here are a few headlines you should know about: Microsoft to Buy Skype for $8.5 Billion: The New York Times reported on Tuesday that Microsoft [...]
Understanding Distribution Channels Key to International Marketing Best thing about the worldwide web is: it’s the worldwide web…it’s everywhere. And yet, as e-retailers, many of us are not everywhere our customers are – despite the opportunity the web gives us [...]
After seeing the great post that Melissa Campanelli, editor-in-chief of Target Marketing’s eM+C brand and Retail Online Integration, wrote from our eTail West event, I reached out to her to see if she and her team would be willing to [...]
Melissa Campanelli is the editor-in-chief of Target Marketing’s eM+C brand and Retail Online Integration, a monthly print magazine, website and e-letter (The ROI Report) that’s about the integration of sales channels, including print/catalog, transactional websites and retail stores, as well [...]
For Roy Hessel, CEO, EyeBuyDirect.com, the biggest challenge when he launched the site, and perhaps still the biggest challenge, is what he calls the “product matching challenge.” “We want to show people the right product at the right time at [...]
As part of the New York edition of Social Media Week, Lucky magazine held its first ever FABB Conference, an industry-convenient acronym standing for “Fashion and Beauty Bloggers.” While we know as an internet retailer, you are interested in fields [...]
At the end of last year, I had the pleasure of sitting down with the lovely and gracious Annabel Kilner, Head of US Business Development for MyDeco.com. In the recent excavation of videos from my various memory cards, I found [...]
This is kind of a big deal. H&M has become one of the largest budget fashion retailers in the world. That’s my opinion, of course, but judging by the fact that I see one in nearly every city and every [...]
Twitter
Facebook
LinkedIn
Comments