A retailer’s website is its digital flagship and should represent the brand as effectively as its brick and mortar storefronts. Here’s what a few luxury retailers are doing to bring people into their digital channels as alluringly as they’ve done [...]
Luxury brands are no longer lagging in the digital world – well, the best ones, anyway. The ones that still are? We’re betting they’ll catch up soon given the recent track record we’ve seen with lots of luxury companies ramping [...]
Hautelook, the flash sale site for high fashion and luxury items at a discounted price, was recently bought by Nordstrom, a company that clearly believes in the power of Hautelook’s online brand. Hautelook recently won an eTail Best-in-Class award for [...]
The below post is from friend and colleague, Amol Tembe, who also happens to be my boss! This is the first of many posts you’ll see in the coming weeks where I and/or my colleagues talk frankly about ecommerce, mobile [...]
Many of today’s top luxury brands are delivering an online experience focused on reminding shoppers of why they love the brand in the first place. The good news for luxury brands, even in today’s economy, is that most wealthy Americans [...]
Assouline’s position in the luxury market is unique. The company doesn’t produce high-end handbags or cars or clothing, but they are just as involved in the luxury sector as any well-known couture designer. Their claim to fame, beautiful books about fashion, travel [...]
When it comes to innovative marketing, the luxury sector has a few obvious standouts. One of the earliest adopters of advanced digital marketing was British brand Burberry, and since it came onto the digital scene, the brand has not disappointed [...]
Cecilia Pagkalinawan, Founder, StyleTrek.com, has an impressive (to be modest) resume of digital experience for luxury brands under her belt. As one of the digital eras original entrepreneurs, she is touted as an e-commerce expert. According to Pagkalinawan, luxury companies [...]
As part of the New York edition of Social Media Week, Lucky magazine held its first ever FABB Conference, an industry-convenient acronym standing for “Fashion and Beauty Bloggers.” While we know as an internet retailer, you are interested in fields [...]
As the northeast rebounded from a snowstorm that left one of it’s biggest cities (that’s NYC, folks – where we’re stationed!) crippled, retail sales over the holiday fared surprisingly well. Sure, there may not have been many on-foot shoppers these [...]
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